The power of Ping.FM and Social Marketing
Posted by admin | Posted in Social Media | Posted on 10-08-2009
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What is Ping.FM Ping.fm says, “simple service that makes updating your social networks a snap.”
We have recently started to use ping.fm in order to help broadcast our microblogs across various networks. They allow you to type in messages just as you would in Twitter with more characters and then it will go out and update your various social media websites like the ones that are listed below. We have even added a ping.fm widget that will update as we become more vocal through ping. For bloggers this is a great tool if you are looking for ways to drive traffic to your site through various high traffic sites and also help in your branding of your website.
Here are a few of the ping.fm sites that it will ping.

There are three types of Communication in social media:
1) How to Broadcast.
This is where you broadcast a message out to your followers and add value to their life as well as update your followers about new blog posts, podcasts, interesting sites and blogs you have run across, and whatever else you want to broadcast. This is a ping.fm specialty- BROADCAST.
2) Start the Conversation.
This is where you actually hold a back and forth conversation with people on your social sites. It is a 140 character conversation that could go on for a while. We were in a conversation about the various microblogging sites that went on for over three days and involved over 200 updates and the traffic was amazing..
3) Create Collaboration.
This is where more than one person is communicating in one message. It could be two, three, four people that are collaborating on a project that all are part of the message and efforts. This is how many projects are done online through a “joint single message.”
what do you need to do now:
1) Go and register at each of the social networking sites:
While it depends on your ultimate outcome you might as well register for all of them to get started and then you can scale back once you identify your target audience
2) Next you will want to test out each site to make sure that you have configured everything correctly.
This is critical as to make sure you have registered correctly on each site.
3) Start adding friends and following people in order to enhance your breadth and depth of readers.
Also, there are applications that ping now has for use, that will help you to create a more useful and powerful usage for the services it offers. What are some of them?
All of these applications make using ping so much easier, including the mobile device for the iPhone and multiple site applications. You can improve your time and message with just one click of the button.
The rising social media power of ping.fm to help your branding and messaging efforts is amazing. You will find other sites out there that offer similar services like socialthing.com (currently in beta testing) and hellotxt.com but be careful in only choosing one as you could get in trouble for spamming some of your accounts. In our opinion Ping.FM appears to have the market lead and offer the most available social media sites on the web.



